Web Basics

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Site Basics/Tips Use a virus scanner on your system to prevent virus's, worms & Trojan horse programs. Keep graphics at a minimum or people will drop you. (Can over come slow load by using Set Alt = " " ) Give your graphics transparent backgrounds & use GIF or JPG's (Can use - Gif Construction Set) Use absolute links for your sub-pages and links - not relative.   (A visitor can't find you again if they copy instead of bookmark a sub-page) Offer Frames and Non-Frames viewing from your Home Page. (Beware, some search engines will not index a "Framed" page) Test your site with an on-line utility Test your site with an on-line utilities: Before going live, it is recommended to run some free on-line utilities to verify/validate the code. The ones I use are as follows: Dr. HTML at http:www2.imageware.com - This is a general utility and can find broken links, browser incompatibilities, misspelling, etc. Dr. Watson at http://watson.addy.com/ - This also will validate html, however, does a more strict look at the rules. Scrub the Web - Meta Tag Analyzer. This takes a look at the page Meta Title, Description and Keyword tags. It lets you know if your over the limit of length of fields or using to many repeats. Gifcruncher at http://www.spinwave.com/. This looks at the graphic files and takes out unused colors, etc. Make sure they look o.k. in all the browsers before using. Your graphic editor may do a better job if youi have a high end program. Have other people look at the pages. Since you are working so close to it, you will miss the obvious. Another utility that works well is at www.websitegarage.com  The site has a few more feature than Dr. HTML.  If you are running a lot of web pages, a good deal.  If not - the free site analysis is "no strings attached".  You can try it out from here.  Use the "Back" button to return to this site or bookmark the page. When creating a new site to replace an old site, I recommend the following: Always use an index.html as a lead-in/root page for each directory. Some directories will only index sites that use the index.html lead-in. Try to keep the file folders grouped by topics and keep the pages that relate to them in the same folder. This can be a problem when using an HTML editor in that they dump the files and graphics into whatever folder you are working in. Keeping the folder organized makes it easier to find things and move things around from a site management standpoint. Always link the main trademark or company logo to the home page. Try to keep the links "RELATIVE", however, recommend using an "ABSOLUTE" link for HOME. (i.e. use http://home.yoursite.com instead of ../index.html). When using a HOME button, try to put it in the upper left. The majority of sites do it that way and most users are used to looking for it there. Use  the <TITLE> wisely. The most important tag is the title tag. It should be highly descriptive and have an many key words relevant to the page as possible. Don't go over 60 characters or it may be truncated or not indexed. Use <H> tags. Some indexer's look specifically for H tags for key terms. H1 is looked for on some indexers. Others go into the higher H numbers as well. Use the <ALT> tags to create text that shows up in the background until the graphic file loads. The descriptions are looked at by some indexer's as well. Use of the PRELOAD command will cause the page to be blank until all the graphics are loaded. It is not recommended to use this on graphic intensive pages. Try to use menu markers, where applicable. By this I mean that if you are showing a menu for Fish and the sub picks, when you are on say the Tuna page, the roll over does not activate for the Tuna pick. One way is to have a unique color to show location, another is to just change the image to the "rollover" image so it stays on all the time. Use .html as the file extension consistently rather than varying between .htm & .html. Keep track of the web pages. If eliminating a web page, revise the old page so that there is a notice that the page has moved to the new page (link to the new page) as well as have a re-direct after say 10 seconds. Some of the old browsers don't support the META re-direct. The reason for this is that your entire site may be indexed. Try to run the spell checker before validating the code. It will save you time fixing it if the validator flags it. Another free Single Page Analysis can be obtained at - Dr. HTML at http://www2.imagiware.com/RxHTML/ Test your site with more than one browser - old versions & new! (i.e. Use Netscape Navigator and Microsoft Internet Explorer) Register your URL('s) all over.  You can use Submit It!, the leader in Web site marketing services, to promote your Web site on the Internet by clicking on the button or link below.  http://www.submit-it.com/  Use the SiteOwner.com option to get to the URL registration area.  There is a free area to try it out. Other URL registration services are as follows: http://www.scrubtheweb.com http://www.uswebsites.com/forms/atsubmit.html Improve your URL Ranking Post classified ads, announcements and dialog to Usenet Newsgroups Post classifieds and announcements to classified web areas (i.e. iMALL) Obtain reciprocal links with similar businesses that are already on the web Advertise your site in your:    email (signature file)    business cards    letterhead    Print and display advertising    Press and publicity releases    Broadcast advertising, such as radio & TV [Back to Web Basics] [Back to Index] English   German Tokio Trading Co. Pre-owned Generators JobGenie 12,700 job Descriptions on CD ROM China Depot Tractors Generators Click here to download a free trial copy of SmartDraw in English or German. Copyright © 1998-2002 Last Revised -  3.2.02 If you have questions or comments relating to this information, please click here to email the author.