Sgt. Pepper's Lonely Hearts Club Band

Article from 1967

The Beatles - Sgt. Pepper's Lonely Hearts Club Band

Derivative Mewing

Not so long ago, the pop scene was going nowhere. Rock 'n' roll had catapulted into the bestseller charts in the 1950s on the chugging riffs of Bill Haley and His Comets (Rock Around the Clock) and the rhythmic caterwauling of Elvis Presley. But even they were bleached-out copies of the vibrant, earthy rhythm-and-blues sung in the subculture of Negro music. Until the early 1960s, rock 'n' roll went through a doldrum of derivative mewing by white singers, with only occasional breakthroughs by such Negroes as Ray Charles and Fats Domino.

The Beatles, along with other British groups--the Rolling Stones, the Animals--revitalized rock by closely imitating (and frankly crediting) such Negro originators of the style as Muddy Waters, Chuck Berry and Bo Diddley. Soon the Negro "soul sound" surged into the white mass market. The old-line blues merchants have enjoyed a revival, and a younger, slicker breed of rhythm-and-blues singers--notably Lou Rawls, Aretha Franklin, Diana Ross and the Supremes--have taken up commanding positions on the sales charts. "Until the Beatles exposed the origins, the white kids didn't know anything about the music," says Veteran Blues Shouter Waters, 52. "Now they've learned it was in their backyard all the time."

As the Beatles moved on, absorbing and extending Bob Dylan's folk-rock hybrid and sowing innovations of their own, they were like musical Johnny Appleseeds; wherever they went, they left flourishing fields for other groups to cultivate. "They were saying, 'If you want to get better, here's the route,'" says Art Garfunkel, 25, half of the folkrock duo, Simon and Garfunkel. Nowadays, according to Independent Record Producer Charlie Greene, 28, "no matter how hard anybody tries, no matter how good they are, almost everything they do is a cop on the Beatles." Yet the Beatles' example is not limiting but liberating, as other rock musicians have attested with generous praise. Says hefty Cass Elliott of The Mama's and The Papa's: "They're untouchable."

Today, the rock scene has shifted from England back to the U.S., and particularly to the West Coast (some San Franciscans are calling their city the Liverpool of the U.S.). There, as elsewhere in the States, rock is currently in the-midst of a huge syncretic surge toward a new idiom--and the Beatles' wildly eclectic spirit hovers over it all. As the Lovin' Spoonful's songwriter, John Sebastian, says: "Here we are in the middle of the mulch."

Blues, folk, country and western, ragas, psychedelic light and sound effects, swatches of Mahler, jazzlike improvisations--all are spaded into the mulch by such vital and imaginative groups as the Doors, the Grateful Dead, the Jefferson Airplane, the Paul Butterfield Blues Band, the Byrds and the new British trio, the Cream. Like the Beatles, most of these groups write their own music and thereby try not only to arrive at their own peculiar mixture of elements, but also to stamp their identity on whatever they do.

Hippie Anthem. None has so far matched the distinctiveness and power of the Beatles' mixture--which, after all, is responsible for having boosted them into their supramusical status. Thus their flirtation with drugs and the dropout attitude behind songs like A Day in the Life disturbs many fans, not to mention worried parents. The whole Sgt. Pepper album is "drenched in drugs," as the editor of a London music magazine puts it. One track features Drummer Ringo Starr quavering, "I get high with a little help from my friends." Another number, Lucy in the Sky with Diamonds, evokes a drug-induced hallucination, and even the initials of the title spell out LSD, though the Beatles plead sheer coincidence.


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