PALATE AND PURSE

ARBUCKLES' COFFEE WILL SUIT YOUR PALATE —AND— THE PRICE WILL SUIT YOUR PURSE. SOLD IN ONE POUND PACKAGES ONLY.

(Cards with this text are only known to be printed in black.)

NOTE: Since this slogan does not specifically refer to "ARIOSA", it might have been used for any of the coffee brands that Arbuckles' had available at the time such a card was issued.

THE "FOUR POINTS"
(click here to read the "Four Points" text)

	(shown smaller than actual size)
TYPE '8' 'a' - as shown above, with red text 'b' - as shown above, but with black text 'c' - without the text between the horizontal lines from "Call on any..." through "Pound Package...", red text 'd' - same as 'c', but black text	TYPE '9' 'a' - as shown above, with red text 'c' - without the text between the horizontal lines from "Call on any..." through "Pound Package...", red text
--image courtesy of Chuck Millburn (shown much smaller than actual size)
TYPE '10' 'a' - as shown above, with red text 'c' - without the text beneath the horizontal line from "Call on any..." through "Pound Package...", red text

POISON IN THE CUP!
(click here to read the "Poison In The Cup" text)
NOTE: Images shown below are generally shown smaller than actual card size.

--image courtesy of Greg Q. ArBuckle	--image courtesy of Greg Q. ArBuckle
TYPE '1' 'a' - red text 'b' - black text	TYPE '2' 'a' - red text 'b' - black text (also note that the 6th line from the bottom always begins with the misspelled word "WILLL")
TYPE '3' 'a' - red text 'b' - black text

A PICTURE CARD ...

A PICTURE CARD Similar to this in quality, Will be given to you FREE with every Pound of ARBUCKLES' ARIOSA COFFEE YOU BUY FROM YOUR GROCER. These Picture Cards represent 25 differ- ent subjects, and no advertisement of any kind appears on them. ARIOSA COFFEE is sold in One Pound Packages only. ARBUCKLE BROS. COFFEE CO.

(Cards with this text are only known to be printed in black.)

NOTE: This text is virtually identical to that found on the back of the Jav-Ocha cards.

AN HONEST COFFEE

ARBUCKLES' — IS AN — Honest Coffee at an Honest Price AND THAT'S WHY MILLIONS DRINK IT.

(Cards with this text are only known to be printed in black.)

NOTE: Since this slogan does not specifically refer to "ARIOSA", it might have been used for any of the coffee brands that Arbuckles' had available at the time such a card was issued.